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New research from L2 ranks digital IQ in the personal care industry.
October 2, 2015
By: Christine Esposito
Editor-in-Chief
New research available from benchmarking and education firm L2 separates the geniuses and gifted from the challenged and feeble when it comes to digital IQ in the personal care industry. The 2015 Digital IQ Index: Personal Care U.S. report from benchmarks the digital performance of 72 brands operating in the US market. In addition, the study also includes a supplement on disruptor subscription services and their e-commerce, search marketing and social media initiatives. Only two of the compani...
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